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I create logos and brands people seem to like.

Thoughtful visual identity systems for founders, teams, and agencies, built for clarity, consistency, and real world use.

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Selected Brand Work

A mix of ground up identity systems, brand refreshes, and brand extensions across digital, print, packaging, and apparel.

SVRY Nutrition

Designed for people who care about what they put in their bodies and why it matters.

Seattle Sports Commission

An identity that brings pride, energy, and momentum under one visual voice.

Clear Digital Labs

Designed to feel precise, thoughtful, and quietly innovative.

Open Eye Global

Designed for organizations working at the intersection of strategy, impact, and growth.

ANEW Brand

Designed for organizations ready to show up with clarity, confidence, and purpose.

Modular Genius

A visual system designed to adapt, scale, and stay organized under pressure.

Signe's Spices

Designed to feel approachable, dependable, and made for everyday use.

Broken Chair Brewery

Built to be bold, unexpected, and impossible to ignore.

Your Mind on Your Side

Rooted in calm, clarity, and steady support when it matters most.

Jarc

A mark built around dignity, support, and meaningful impact.

DOMESTIQUE Cycling Club

A mark for riders who believe effort, service, and community come before ego.

NORAQ Bike System

Designed to feel dependable, adaptable, and quietly confident in motion.

Wariwck Warriors Soccer

An identity grounded in discipline, teamwork, and long-term development.

Soberworks Mfg. Co.

Designed to be built on clarity, structure, and steady progress.

Iron Valley Golf Club

An identity that balances tradition with a modern, confident edge, since 1999.

Thinking about a new logo or brand?

I work closely with clients to create logos that feel considered, usable, and confident.

Talk about your project

Past favorites

I’m Andrew, and toobnoodle is my independent design studio.

With over 25 years of experience across agency and independent work, I’ve seen what lasts and what doesn’t. I’m most interested in projects where clarity, craft, and intention matter more than hype or shortcuts.

I work directly with clients from start to finish and take on a limited number of projects at a time. Every identity is developed with intention, collaboration, and a focus on long term use rather than trends.

If you’re launching something new, refreshing something established, or need a senior design partner to bring clarity to your brand, I’d love to connect. Let's chat...

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Agency Experience

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